John Lewis x Vogue 100
04 May 2016
-The table comprised of over 1200 stacked Vogue Magazines
To celebrate Vogue 100 With John Lewis, we created a party window scheme in one window of their flagship store on Oxford Street.
The centre of the window, a large table, was made from 1200 Vogue magazines and decorated with mannequin hands holding replica birthday cupcakes and classic vogue books.
A multitude of display heights for displaying the different products were created using the table, along with present stacks with giant ribbons matching the Pantones of the confetti decals.
The scene was then set with an artificial living wall complete with freestanding flamingos and neon “Happy Birthday Vogue 100” sign.
Finally the scheme was topped off with an assortment of vacuum metallised and pantone sprayed balloons. These were finished with paper tassels and supported more hanging product.