Kickstart your fitness for 2012

05 January 2012

Kickstart 2012 Visual


After the Christmas holidays we’re all a bit bloated and lethargic. It’s a struggle to prise the box of Quality Street from our chubby little hands but come 1st January we are full of promise for a new healthy year, swearing off alcohol / cake / chocolate / fun and setting supersonic targets of supreme fitness.

Well if we’re going to drag ourselves to the gym, we may as well buy something new and pretty, right?  It’s this ethos that Footlocker is hitting with their Kickstart 2012 campaign which we designed for windows and in store promotion throughout Europe.

Wonder how long our New Year’s resolutions will last this year…


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